Cascade Plumbing Solutions — Branding
Brand guidelines

Custom Branding

A working reference for the colors, type, and components used across the Cascade site — kept consistent so every page feels like one brand.

Cascade Plumbing Solutions brand applications — logo variations, business cards, apparel, brochure, yard sign, stickers and vehicle decal
Typography

Type system

Headings — Barlow Condensed, 700
Aa

Complete Plumbing Solutions

Body — Barlow, 400–600
Aa

Reliable, affordable plumbing for Rohnert Park & Sonoma County — licensed, insured, and upfront about pricing.

Components

Buttons & badges

Primary action Secondary action ★★★★★
01.

Service card

Dark navy panel, subtle border, hover lift.

★★★★★

Review card

White panel, soft shadow, colored avatar initials.

Gold gradient

For CTAs, badges, and accent text.